Top 5 Delivered Meal Kits and Specialty Foods Apps on Android in New Zealand: Q1 2022

In the first quarter of 2022, the top 5 delivered meal kits and specialty foods apps in New Zealand displayed diverse performance metrics on the Android platform. The data, sourced from Sensor Tower, highlights trends in weekly downloads, revenue, and active users.

HelloFresh: Meal Kit Delivery saw a steady increase in weekly downloads, starting at 826 in late December 2021 and peaking at 1216 in the week of February 21. The app maintained a consistent number of weekly active users, hovering around 26K to 29K throughout the quarter.

My Food Bag experienced fluctuations in weekly downloads, beginning at 162 and reaching a high of 309 by the end of January. The numbers then slightly declined but remained stable around the mid-100s towards the end of the quarter.

Vivino: Buy the Right Wine had a modest weekly download count, starting at 16 and peaking at 23 in the last week of March. However, the app's weekly active users showed a positive trend, increasing from 59 in late December to 80 in early March before settling around the low 70s by the end of the quarter.

My Muscle Chef had minimal activity in terms of weekly downloads, consistently recording 4 downloads each week throughout March.

EveryPlate: Cooking Simplified also had low weekly download numbers, starting with 1 download at the end of January and gradually increasing to 4 downloads by the end of March.

For more detailed insights, the full data can be accessed on Sensor Tower's platform.